Year-End Fundraising: How to Capitalize on the “Season of Giving”

Posted by Op4G Staff on Nov 29, 2021 2:27:17 PM
There are many reasons to love December: the feasts, the gifts, the time with family. But for nonprofits, there is one more! December is by far the most popular time of year for charitable giving. In..
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Topics: Nonprofit, Nonprofit Funding, Donors

How Nonprofits Can Reach Millennial and Gen Z Supporters

Posted by Op4G Staff on Sep 27, 2021 2:36:45 PM
These days, more and more charities are looking to reach prospective Millennial and Gen Z supporters. Though lacking the wealth and experience of Baby Boomers, Gen X, and the Silent Generation, these..
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Topics: Gen z, Growth, Nonprofit Funding, Marketing Tips

Latest Research Uncovers How Nonprofit Supporter Behavior Has Shifted Due to COVID-19

Posted by Op4G Staff on Jul 14, 2021 1:50:58 PM
Every year, millions of Americans roll up their sleeves or pull out their checkbooks to help nonprofit organizations. But the last year has been…well, a little unusual. The COVID-19 pandemic “created..
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Topics: Market Research, Growth, Nonprofit, Nonprofit Funding

6 Creative Funding Sources For Nonprofits

Posted by Op4G Staff on Mar 25, 2021 9:02:00 AM
Fundraising is the lifeblood of most nonprofits. But it definitely has its challenges… Sometimes, nonprofit revenue streams dry up, like donations during economic recessions or government grants..
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Topics: Nonprofit, Nonprofit Funding, Volunteering

Top Affordable (or Free) Marketing Tools for Nonprofits in 2021

Posted by Op4G Staff on Feb 19, 2021 11:21:55 AM
Marketing is invaluable to nonprofit organizations. It can enhance their public profile in the crowded nonprofit space. It can help attract and maintain donors, volunteers, sponsors, and members...
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Topics: Nonprofit, Nonprofit Funding, Social Media, Marketing Tips

4 Actionable Tips for Nonprofits Starting Out With Facebook Ads

Posted by Alyssa Picard on Jan 26, 2021 4:25:35 PM
With over 2.6 billion monthly active users, it's no wonder why so many nonprofit organizations turn to Facebook as a means to connect with supporters, share their mission, and generate donations. In..
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Topics: Nonprofit, Nonprofit Funding, Social Media, Marketing Tips

Hope in a Time of Crisis: Charitable Giving Soars During the Year of 2020

Posted by Alyssa Sweet on Dec 22, 2020 9:03:00 AM
Reflecting back on this past year feels like a journey through a decade instead of 365 days. How do we describe a year that was filled with challenges, but also growth? Let’s use the word terrific...
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Topics: Growth, Nonprofit, Nonprofit Funding, New Year, COVID-19

How Nonprofits Can Capitalize on Year-End Giving

Posted by Op4G Staff on Sep 25, 2020 9:03:00 AM
After a spring and summer that seemed to drag on forever, we have finally reached fall 2020! This is welcome news for nonprofits. After all, individuals and organizations often donate generously in..
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Topics: Nonprofit, Nonprofit Funding, Marketing Tips

Four Tips to Elevate Your Nonprofit’s Social Media Tactics

Posted by Alyssa Picard on Apr 29, 2020 2:55:00 PM
According to a study run in 2019, 79% of the US population is currently using some form of social media. As this number continues to increase, it becomes more and more essential for all businesses..
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Topics: Market Research, Nonprofit Funding, Social Media, Marketing Tips

How Nonprofit Organizations Are Responding to COVID-19

Posted by Alyssa Picard on Apr 6, 2020 9:41:00 AM
As many have come to realize, we are facing a truly unprecedented time. The COVID-19 Pandemic has spread quickly throughout the US, and with it has come tremendous challenges for individuals,..
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Topics: Nonprofit, Nonprofit Funding, Nonprofit Spotlights