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You’re Fired! How Pollsters Failed in the 2016 Election and the Lessons for Survey Design

Posted by Op4G Staff on January 24, 2017
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Less than a week ago, Donald Trump was sworn in as the 45th President of the United States. It was an unexpected outcome for those who followed polls in 2016. Even on the eve of the election, the New..
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Topics: Election, Polls, Market Research, Politics, Trump, Surveys

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