New Year, New Studies: Why January is an Ideal Time for Market Research

Posted by Op4G Staff on January 28, 2021
Market research can be a powerful tool at any time of the year. And, in fact, many organizations conduct market research at multiple points annually. But is any one period better than another?..
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Topics: Market Research, Consumer Research, Business Tips, New Year

Peering Into the Crystal Ball: Market Research Trends in 2021

Posted by Op4G Staff on January 5, 2021
To the relief of many, 2021 is finally here. The new year brings hope for widespread vaccinations against COVID-19, a return to relative “normalcy”, and an economic rebound. But that’s not all. At..
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Topics: Market Research, Surveys, New Year, Research Technologies

4 Simple Steps to Prepare Your Company for the New Year

Posted by Op4G Staff on February 3, 2020
A little late on New Year’s resolutions but still want to start off on the right foot? Here are four steps that every organization should take in the first few months of the year to set the stage for..
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Topics: Market Research, Surveys, Consumer Research, Business Tips, New Year